LG: Pure Intelligence, Pure Design | Product Visualization
Автор: ahmed farhan
Загружено: 2026-01-27
Просмотров: 4
Описание:
Overview This project is a conceptual motion graphics advertisement for the LG Smart Refrigerator. The goal was to create a high-end, cinematic product reveal that highlights the sleek design, smart UI features, and modern aesthetics of the appliance.
Concept & Vision The focus was on "Pure Intelligence and Pure Design." I wanted to showcase the seamless integration of technology in modern homes through smooth transitions, premium lighting, and a dark, sophisticated color palette that reflects the brand's premium identity.
Key Highlights:
Product Visualization: Showcasing the refrigerator's textures and finish.
UI Integration: Highlighting the smart touch-screen features.
Cinematic Lighting: Creating a premium "dark mode" aesthetic.
Dynamic Transitions: Keeping the viewer engaged from the first frame to the final reveal.
Tools Used:
Motion Graphics & Compositing: After Effects
Video Editing: Premiere Pro
Visual Assets: Concept Images / 3D Renders
Disclaimer: This is a personal concept project (Spec Ad) created for portfolio purposes to demonstrate motion design and product visualization skills. I am not officially affiliated with LG.
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