Expert Auctioneers Reveal How to Structure Events That Raise More Money

Описание: Your fundraising event timeline might be killing your revenue — and you probably don't even realize it.

In this webinar, expert auctioneers Mark Schustrin and Dan Lyles reveal the hidden mistakes nonprofits make when structuring their events, from timing your silent auction wrong to draining audience energy before the live auction even starts.

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🔗 CONNECT WITH US 🔗

Connect with Trevor on LinkedIn:   / trevor-nelson-b8922a167  
Follow Hey Nonprofits! on LinkedIn:   / hey-non-profits-raise-more-money  

CONNECT WITH OUR GUESTS

🔗 Mark Schustrin on LinkedIn:   / markschustrin  
🌐 Mark's Website: https://mrkauctions.com/
✉️ [email protected]

🔗 Dan Lyles on LinkedIn:   / daniel-lyles  
🌐 Dan's Website: https://danlylesauctions.com/
✉️ [email protected]

🔑 What You'll Learn:
✅ The ideal timeline for your fundraising event
✅ How to manage audience energy so donors are engaged when you need them most
✅ When to open and close your silent auction for maximum revenue
✅ Why keeping your silent auction open post-event can boost results
✅ How to structure your live auction so every item gets competitive bidding
✅ The psychology behind paddle raises and how to use them effectively
✅ Unique auction items that consistently drive higher bids
✅ How to identify new major donors using silent auction data
✅ Creative revenue enhancers that don't feel gimmicky
✅ The optimal number of auction packages

Chapters
00:00 Introduction + AI in Fundraising
08:54 The Importance of Timing in Fundraising Events
11:43 Energy Management During Fundraising
14:24 Common Pitfalls in Fundraising Events
17:31 Structuring Live Auctions for Maximum Impact
20:27 Post-Event Strategies for Silent Auctions
36:48 Strategies to Engage Your Audience
39:48 Paddle Raise Psychology and Auction Dynamics
45:03 Building Rapport in Fundraising
45:55 Creating Excitement in Silent and Online Auctions
48:45 Incorporating Unique Items in Auctions
52:14 Identifying New Donors
56:04 Optimizing Silent Auctions - Quality vs. Quantity
58:27 Promoting Auction Items Effectively
1:01:30 Innovative Revenue Enhancers

💙 ABOUT HGA FUNDRAISING 💙

This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.

To learn more about HGA Fundraising click here: https://hgafundraising.com/trips-and-...

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