Tiktok als HR-Tool für den Industrie-Mittelstand? Ziehl-Abegg macht es vor

Описание: In Zeiten des Fachkräftemangels gehen Arbeitgeber verstärkt neue Wege, um auf sich aufmerksam zu machen. So auch Ziehl-Abegg. Der Hersteller von Industrieventilatoren setzt dafür seit einigen Monaten auch auf Tiktok. Über 100.000 Follower, drei Million Likes und zig Medienberichte später erklären Rainer Grill und Rebecca Amlung ihren ungewöhnlichen Ansatz.
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