Investing in Franchising: Insights from Jon Ostenson

Описание: Ever wondered what it takes to be in the top 1% of franchise consultants in the US? Join us this episode as Jon Ostenson, a leading franchise expert and successful multi-brand franchise owner, shares his secrets to mastering the franchise world.


Have you been curious about the underrated potential of non-food franchises? Phil Better grills Jon Ostenson on how to identify recession-resilient franchises and why non-food industries such as health/wellness, home services, and pet care are the hidden gems of franchising. What strategies do top franchise owners use to continuously expand their portfolio? Listen in as Jon unveils the systematic approaches and success stories of clients who transition seamlessly from one venture to another.


For a dose of inspiration, Jon Ostenson opens up about the importance of investing in oneself and highlights how overcoming the fear of public opinion can pave the way for entrepreneurial success. Don't miss this compelling conversation loaded with actionable insights and motivational moments. Stay tuned and Invest In Yourself!
Summary:


In this exciting episode of Invest In Yourself: The Digital Entrepreneur Podcast, your host Phil Better sits down with top franchise consultant Jon Ostenson to explore the ins and outs of franchising beyond the food industry. Jon shares his journey from corporate America to dominating the franchise world, offering invaluable insights on how to build a successful franchise empire. Discover key industry trends, the advantages and challenges of non-food franchises, and Jon’s personal strategies for success in the franchise sector.
Timestamps:

• [00:00]
• – Introduction to the Episode and Guest
• [02:45]
• – Jon Ostenson’s Background and Career Journey
• [08:30]
• – Transition from Corporate Roles to Franchising
• [12:55]
• – Franchising Philosophy and Approach
• [17:20]
• – Benefits and Challenges of Non-Food Franchises
• [25:10]
• – Importance of Education and Networking
• [31:05]
• – Industry Insights and Recession-Resilient Businesses
• [38:45]
• – Employee Development and Career Growth Opportunities
• [42:30]
• – Evaluating Franchise Opportunities
• [51:00]
• – Contact Information and Additional Resources
Guest Bio:


Jon Ostenson is a renowned franchise consultant, ranking in the top 1% in the US, and leads FranBridge—a consulting firm specializing in multi-brand franchise ownership. He previously served as president of Shelf Genie, expanding the company's presence to 200 locations. Jon’s expertise extends from his 15-year corporate tenure, including a VP role at Carter’s Inc., and his foundational business consulting experience at Accucure. A board member of the Entrepreneurs Organization, Jon is dedicated to education and social good through organizations like Growing Leaders and Hope International.
Key Takeaways:

• Franchise Strategy
• : Emphasis on building a personal business empire with the right industry choice.
• Non-Food Franchises
• : Exploration of varied and lucrative non-food franchise opportunities.
• Recession-Resilient Models
• : Identifying and investing in businesses that weather economic downturns.
• Continuous Learning
• : The importance of ongoing education, networking, and maintaining health and wellness.
• Employee Development
• : Strategies for fostering employee growth and providing career opportunities within franchises.
Resources and Links:

• FranBridge Consulting:
• FranbridgeConsulting.com (https://franbridgeconsulting.com)
• – Access free digital downloads of Jon’s book and set up a consultation call.
• Growing Leaders:
• growingleaders.com (https://growingleaders.com)
• – Learn more about the non-profit organization.
• Hope International:
• hopeinternational.org (https://hopeinternational.org)
• – Find out about the initiatives supported by Jon Ostenson.
• Jon’s Book on Non-Food Franchising
• : Available on Amazon (with proceeds supporting Hope International).
Call to Action:


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Credits:


*Host: Phil Better*


Instagram: [@PodcastMogul (https://instagram.comthepodcastmogul) ]


LinkedIn: [Phil Better (  / i.  .