Jon Loomer
This is Jon Loomer's YouTube channel. Jon is focused only on advanced Facebook and Meta advertising tactics that help ethical marketers get the most out of their efforts.
Jon has been using Facebook for business purposes dating back to 2007 while with the NBA. He went on his own at the end of 2011 and his blog (http://JonLoomer.com) has long been recognized as a leader in Facebook ads education.
Jon regularly focuses on topics very few others are talking about. Want to maximize your Facebook marketing efforts? Subscribe!
Let Go of the Excuses
What Should You Do When Your Ads Aren't Working?
Embrace Your Lack of Control
The Learning Phase Is Just a Label
Avoid the Bottomless Pit of Despair
When Does Remarketing Actually Make Sense?
Frequency Is Not Your Problem
How the Meta Ad Auction Works
Incremental Attribution Explained
Creative Diversification Is the New Targeting
Why Aren't People Acting on Your Ads?
Don't Do What I Tell You to Do
Your Cost Per Lead Is Mostly Meaningless
Why 'It Depends' Is the Right Answer
How to Pick the Ideal Ads Client
Targeting Isn't What It Used to Be
It's Time to Revisit Creative Testing
Don't Get Emotionally Attached to Your Ads
Your Stubbornness Is Killing Your Results
Correlation, Causation, and Meta Ads Mistakes
Features Don't Sell, But Pain Does
Beware of Fake Advertising Experts
Stop Searching for the Magical Ad Strategy
Meta's Vision to Replace Ad Agencies with AI
When Are Ad Results Actually Meaningful?
Let Results Be Your Guide
The Baseball Manager Analogy: What Advertisers Get Wrong
When Your Budget Is Just Too Small
The Four Traits of Successful Advertisers
Is Your Campaign Objective Irrelevant?