Ruoyun (Rauren) Xu Killian
Hi, I'm Ruoyun (pronounced Rauren). I'm your social media grandma who has been doing social media marketing since before some of you were even born. We dive deeper beyond the surface tips of how to optimize your Instagram, Facebook, or Tiktok so that you can understand why content goes viral happened and how to navigate when the algorithm inevitably changes again.
Powerful businesses and brands are built on a community that loves your content universe. How a business can continue growing sustainably hinges on the motivation of the people behind the brand from the customer to the employees.
Whether you're a marketer, creator, or business owner, you're all humans behind the brand. This channel is not only about understanding how social media trends and algorithms are changing but also about how you can navigate this change while honoring your human self and not bur out.
Let's start humanizing the way we do marketing and business and in turn, we can humanize our world.
Why Lego is the most Powerful Toy Brand in the World: Lego Secret Sauce to Marketing Success
The Downfall of Nike, Starbucks, Mr. Beast & Youthforia: Business Horror Stories #mrbeast
Brands are the New Influencers: Who lost the plot or the face? #socialmedia #marketing #influencer
Forever21 called out for cutting Plus Size: Did they apologize enough? #forever21 #plussize #tiktok
I Was Targeted by 3 Lactose Pill Ads - Did They Work? #socialmedia #marketing #socialmediamarketing
Celebrating 2 Years – What They Don't Tell You When You Start Being a Youtuber #youtuber #creator
Youthforia's Black Foundation Response: Worst PR Apology Ever or Ploy for time? #beauty #youthforia
2024 Trends to Grow Your Social Media including Tiktok, Instagram, Youtube and more
Breaking Barriers in 1 Year: My Evolution and Gamechangers on YouTube
Which Social Media Platform Will Dominate 2023: Tiktok, Instagram, Youtube, LinkedIn & more!
We Turned 8 Years Old as Business Owners! Sam and Ruoyun Birthday hosted by Kimberly Culbertson
How to grow your social media? 2023 MAJOR Changes and Trends You Can't Ignore
Reacting to Holiday Commercials 2022!
What is considered a Small Business? Peachybbies slime review
Humans are like plants... How to not overwhelm your plants during a repot
How to Run a Successful Black Friday/Cyber Monday Campaign 3 Holiday Trends to Watch in 2022
What I wish I knew before I became an entrepreneur... Get to Know Me + Career & Entrepreneur Advice
What is the real ROI of Marketing?
How To Tap Into Your Customer's Mind and Build Loyalty
How to Create Consistent Effective Marketing Content - Choosing Your Favorite Medium
How To Create HIGH CONVERTING organic content on social media?
How to Define Your Customer Relationship
How to Build Your Brand in 2024: Human Centered Marketing
Growing from a Culture Crisis with Ashley Connell & Kimberly Culbertson - Real Talk with Ruoyun
Recruiting Amidst The Great Resignation with Ashley Connell - Real Talk with Ruoyun
Re-Inventing Agency Success with Shauna Nuckles - Real Talk with Ruoyun
Building Trust through PR Post Pandemic with David Wyatt - Real Talk with Ruoyun
Taking the BS out of the Shoulds with Olivia Coleman - Real Talk with Ruoyun
Exploring Diversity and Inclusion - 1 year after BLM with Koy McDermott - Real Talk with Ruoyun
Regulating Digital Marketing - Does advertising still work? with PJ Christie - Real Talk with Ruoyun