The B2B Playbook
The B2B Playbook and this channel is built for B2B marketers in small teams who want to learn how to get MORE REVENUE from their marketing.
B2B Brand Marketing Strategy: How to Build Buyer Memory & Measure It (VP of Global Brand at Asana)
The 2026 B2B Content Strategy Most Marketers Miss
What’s Next for Outbound Sales? Aaron Ross (Predictable Revenue) & Adem Manderovic
What Most Teams Got Wrong About Predictable Revenue (and the Fix for Outbound for 2026)
Outbound Sales Strategy 2026: The Evolution of Predictable Revenue and What Works Now
Intent Data vs Real Buyer Signals – What Marketers Should Trust
Catalogue the Market: A New Sales Paradigm (Predictable Revenue Podcast)
How To Get Free Clicks on LinkedIn Ads (Thought Leadership Ads Trick)
Good Friction vs Bad Friction in B2B Marketing: Stop Wasting Buyer Effort
Outbound Is Breaking – Here’s the Network-Led Playbook for 2026 (Scott Leese)
How B2B SaaS Companies Scale from 1 to 10 | (EVP’s Allen Zhu Playbook)
B2B Outbound Strategy: Conversations Over Meetings with Joey Gilkey
B2B Marketing Budget Allocation: The Sustainable Way Small Teams Should Do It
Community-Led Growth: How To Turn Customers Into Your Growth Engine
Why Most B2B Revenue Engines Fail - And How Paul Perrett is Building One to Go From $2-10mil
Why Your GTM is Misfiring, and how to fix it from the Frontlines (The Circuit - Ep 1)
Demand Gen Course Review: 3X’d Our Meetings & Boosted Pipeline by 75%
Why Most B2B Positioning Fails (And How to Fix Yours) - expert Anthony Pierri
Why MQLs Are Broken (And What to Measure Instead) - Fixing GTM
How to Rank in ChatGPT First: The 90-Day LLM SEO Playbook
Sales Legend Leslie Venetz on Fixing Broken Outbound Sales, & Building Systems of Trust (SDR & BDRs)
How Thought Leadership Strategy ACTUALLY Builds Pipeline (Not Just Vanity Metrics)
Why Most SDRs Are Set Up to Fail (And What to Do Instead)
Brand vs Demand: How to Balance Pipeline and Long-Term Growth in B2B Marketing
Why Most B2B Sales Teams Are Failing (And How to Fix It)
How Far Should You Niche Down? Finding Your Minimum Viable Market
How to Use AI to Cut Customer Research Time in Half
The Anti-ICP: How to Identify Customers You Should Never Market To
Why Most Outbound Fails (and What to Do Instead) #salesstrategy
Beyond Demand Gen: Build a Full Funnel GTM Strategy With the 5 BEs