Holden Advisors
Join us for candid conversations with thought leaders and industry experts as we dive into what’s working, what’s changing, and how to build and sustain pricing power in today’s markets. We’ll explore tactical approaches to value-based pricing, improving sales effectiveness, and best practices for negotiating with backbone.
AI price wars and the new rules of SaaS differentiation
Leading sales teams to protect value in high stakes negotiations
What autonomous cars are teaching us about pricing power
Pricing power lessons from Klarna, Foot Locker, and Airbnb
The CEO's pricing dilemma with Chris Anderson
B2B lessons from OpenAI, tariffs, and the $20K EV truck
Pricing with confidence in a fear-driven market with Scott Leick, RhythmScience
Negotiating with backbone and AI with Josh Read, IDVerse
Surviving tariffs and market volatility
Leading through change with Kelly Nagel
How usage-based pricing is reshaping revenue models with Adam Howatson, LogiSense
The future of enterprise buying: B2B meets B2C
Southwest's loyalty shift, Pepsi buys Poppi, and Walgreens' move to private equity
Navigating pricing complexity with Josh Lowe, NAPA Auto Parts
How Ferrari became Europe’s most valuable car brand
How to drive industrial growth and value with Per Ohstrom, Chief Outsiders
The economics of Super Bowl commercials
DeepSeek, OpenAI, and what’s next in the AI race
How to keep your pricing fresh
Scaling startups with Melissa Vincent, Pipeline Entrepreneurial Fellowship
B2B lessons from Nvidia, Klarna, Boeing, and Nordstrom
What happened to Intel?
CEO shakeups, IPO highlights, and industry shifts entering 2025
Sales leadership with Jason Burley, Grande Custom Ingredients Group
Commercial excellence with Lynn Guinn, Cargill
Peloton’s comeback, Starbucks’ turnaround, AI trends in retail
Driving value creation with Nick Moscaritolo, Platte River Equity
Pricing and sales in medtech with Steve Pierson, Zimmer Biomet
High-stakes negotiations with Steve Schulz, Informative Research
Scaling B2B sales teams with Brian Mackerer, Craft